Our collaboration with Haleon, formerly part of GSK, includes a wide range of projects, from claims generation, concept development, superior science narratives, to consumer communication evaluations. We find ways to make sense of their complex science to consumers, experts and retailers. We find ways to build brand fame from product claims, and make science sell.
We crafted an impactful narrative to retailers to highlight the value of stocking Haleon’s innovative oral care range. A straightforward yet powerful story to demonstrate how Haleon will drive category growth. Bought to life with live ‘kitchen science’ live product demos that captivate and engage, making the science behind their products memorable and convincing for trade partners.